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Opinion: Is luxury over?

A Gucci store front with a cyclist at the front.
“Some people think luxury is the opposite of poverty. It is not. It is opposite of vulgarity.” – Coco Chanel       Indeed, before we should even begin to answer this question, we should first ask ourselves something even more key: What is luxury? It is certainly a very overused word. Luxury also means different things to different people. However, generally research shows that luxury conjures up certain ‘expressions’, amongst them – eleganc