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What Google Singapore learned about e-commerce during the pandemic

Singapore is home to a thriving startup scene. Image: Bigstock
Some of the biggest e-commerce companies in the world are based in Singapore, including Lazada, Shopee and Carousell, which are all valued at over US$1 billion. The success of these unicorns has inspired a slew of retail startups in recent years and led to fierce competition for the city’s digitally savvy consumers.  Some of these startups are now best placed to meet the rising demand for online shopping in Singapore, which like many countries, saw bricks-and-mortar retail sales fall dras