Italian stationery brand, Moleskine, has expanded its retail store network into Southeast Asia, with the region’s first standalone Moleskine store opening in Singapore.
Occupying a 500sqft space of Paragon Shopping Centre’s second floor, Moleskine’s new flagship houses a curated collection of products, including journals, diaries, bags, writing accessories and digitally connected notebooks.
The store design features clean aesthetics and contemporary neutral colours that “mirror the elegance and simplicity of the legendary notebook”. The store also presents a dedicated space for Moleskine’s capsule collection. An “experience table” is designed for customers to try out different products and use interactive customisation tools to personalise their purchases.
The launch coincides with the release of several limited-edition collections in partnership with Kaweco, Pontoglio, Missoni and illustrator Lok Ng for a special 2022 Year of the Tiger edition.
Founded in 1997, Moleskine has more than 80 stores across the world, including in China, Japan, the UK and Canada.