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How A.P.C. and Rag & Bone are stepping up their digital presence in Aus

Australian fashion and lifestyle retailer Incu doesn’t just stock in-demand designer labels A.P.C. and Rag & Bone in its multibrand bricks-and-mortar stores, it also operates their standalone stores in the market. And now, Incu is taking over their local e-commerce sites too.  Here, Incu CEO Douglas Low discusses the improved the shopping experience at A.P.C. and Rag & Bone and why – after recently announcing its new partnership with Danish fashion brand Ganni – Incu seems to be o