Loewe opens its first store in Vietnam

(Source: Tam Son International)

Luxury brand Loewe has launched its first standalone store in Vietnam, in partnership with local distributor Tam Son International. 

Located at Union Square in Ho Chi Minh City, the store has a modern style with white and blue as the predominant colours flowing throughout. It has a variety of collections including accessories, clothing, and bags.  

Loewe, a luxury brand founded in 1846 in Spain and one of LVMH’s subsidiaries, is pushing up its presence by opening retail locations worldwide. 

The brand opened its new store in Melbourne’s CBD in May, which stocks ready-to-wear apparel, bags and small leather goods among other items – it is the first Loewe store to stock menswear in Australia. 

After Covid-19, Vietnam is considered a potential destination for luxury brands as the consumer demand is growing. Tam Son International is one of the leading distributors in the region with a portfolio of brands including Maison Kitsune, Hermes and Saint Laurent. 

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