The highly-anticipated NRF Retail’s Big Show comes to Asia Pacific this June

(Source: Comexposium)

The National Retail Federation (NRF) in the US and global event organiser Comexposium are proud to bring Retail’s Big Show to Asia Pacific for the first time, on June 11-13 at the Marina Bay Sands Expo and Convention Centre in Singapore. 

Retail’s Big Show is the signature global retail event held in New York City annually and has been ranked one of the top 200 events in North America and one of the 50 fastest-growing trade events internationally. 

With support from the Singapore Tourism Board (STB), the first edition of the Asia Pacific (Apac) edition of Retail’s Big Show will be held in Singapore. The city’s strategic location and its long-established status as a regional business centre provide an optimal stage for NRF to launch the first-ever Apac version of Retail’s Big Show, aiming to integrate leaders and organisations across the retail industry to collaborate at a pan-regional level. 

Themed Fast Track Your Success, NRF Apac 2024 features a remarkable line-up of conference programs, an exhibition, and other special programs across three days in June. These include the latest technology and innovations, best practices and thought leadership spanning the entire retail industry, such as AI and machine learning, supply chain, loss prevention and asset protection, merchandising and immersive technologies. 

“Apac is the world’s largest retail market and yet the most underserved. This dynamic and diverse marketplace is at the cusp of a transformative era where traditional retail paradigms are no longer adequate to meet fast-evolving consumer demands,” said Ryf Quail, MD of NRF 2024: Retail’s Big Show Asia Pacific at Comexposium. 

“The digital age beckons for a new retail concept, one that harmonises the digital with the physical, personalising customer experiences and leveraging data and technology to create seamless, omnichannel journeys. Innovating the retail model is not merely an option but imperative for capturing the hearts and minds of the Apac consumer today and steering the industry towards sustainable growth and relevance.”

Home to 60 per cent of the world’s population, Apac is an immense market for retail that has been experiencing unprecedented growth, fueled by the region’s vast population, increasing urbanisation and the rapid rise of megacities, as well as consumers’ savviness in using advanced technology to access products and services. These sweeping trends have called for a new retail concept poised to revolutionise online and in-store consumer experiences in Apac. 

“As cross-border travel from China continues to rebound to pre-pandemic levels, the growing number of Chinese travellers will likely give a further boost to retailers in places like Singapore, Japan, Thailand, Australia and Hong Kong,” said David Mann, chief economist, Asia Pacific, Mastercard, a speaker at NRF Apac 2024. 

“At the same time, consumers across Asia Pacific are spending more on dining out and eating in, as well as experiences like concerts and mega-events. For example, Melbourne typically sees an uplift of over 10 per cent in retail sales in the city during the Australian Open tennis tournament.”

“With so many esteemed speakers and a wide array of educational programs, retailers in the Apac region can change the game in their countries by exploring new possibilities and gaining insights from this really important retail event,” said Alwyn Chong, MD, LuxAsia Group, an advisory board member for NRF Apac 2024.

The three-day event is expected to attract more than 300 exhibitors and 5000 retail leaders from within the region and across the world to share knowledge and best practices, network with industry peers, and witness the latest technology and innovations available for transforming consumer experiences in the new retail age. 

For more information on the event:

Conference Agenda

Pass Types.

Exhibitor Listing

Last chance to save 10 per cent on tickets. Use the promo code EARLY10 before April 30 at this link to enjoy US$149.90 off.