Jollibee Foods Corporation (JFC) has opened a multi-brand store at CityMall shopping centre in Calamba Laguna in partnership with listed property developer DoubleDragon.
The store will allow customers to order from JFC brands such as Jollibee, Mang Inasal, Greenwich, and Chowking.
DoubleDragon chairman Edgar Injap Sia II said the JFC’s multi-brand format will complement CityMall’s provincial community centre concept. The company plans to roll out more locations in the future.
“We are looking forward to seeing this new innovative format eventually in all the CityMalls in Luzon, Visayas and Mindanao soon,” he said.
Established in 2009, DoubleDragon is known for operating malls in provincial areas, office buildings in Metro Manila, and hotels in the Philippines and overseas. The firm is set to open its 50th CityMall in Antique in the second quarter of this year.