The first Benlai store in Southeast Asia and the largest Urban Revivo shop in Thailand have opened at the new One Bangkok shopping centre.

The Benlai store occupies a 1286sqm retail space, featuring casual wear made of high-performance and sustainable fabrics.

The Urban Revivo store spans nearly 3000sqm and offers a range of urban wear primarily for 18 to 35-year-olds.

The Benlai store’s facade is designed with a striking double-layer gold leaf design and multiple LED screens, while the Urban Revivo store’s facade is inspired by the mortise and tenon structure of traditional Chinese architecture, combining warm wooden textures with futuristic LED elements.

“We hold high hopes for the prosperity we will co-create with One Bangkok in the future,” said Leo Li, chairman of China’s FMG group, which owns the brands.

“Looking ahead, FMG Group will continue to expand in the Thai market while accelerating its globalisation efforts.”

The group plans to gradually expand Benlai into more markets, targeting to open five to 10 stores across Hong Kong and Southeast Asia.

On the other hand, Urban Revivo’s expansion in Thailand began with offline stores and opening of multiple locations.

Urban Revivo has over 400 stores in China, Singapore, Malaysia, Thailand, the Philippines, and Vietnam, and it has an online presence in Europe, North America, and other international markets.