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lekker bikes

lekker bikes Archives

Sports & adventure

How Lekker Bikes’ founder transitioned from CEO to a more strategic role

Meindert Wolfraad launched Lekker Bikes in 2009 while living in Australia as a backpacker, and over the years, he grew t...
Aron Lewin
Feb 10, 2023
Sports & adventure

A shift in attitude: How Lekker Bikes is selling Dutch cycling style abroad

Founder Meindert Wolfraad on the growth and development of Lekker Bikes, and how Aussies are taking up eBikes.
Aron Lewin
Jan 27, 2023