Nielsen Archives - Inside Retail Asia

Precision marketing set to surge in Apac

Asia Pacific is poised for growth in precision marketing given the increasing base of 2 billion online users.

Precision marketing set to surge in Apac

Asia Pacific is poised for growth in precision marketing given the increasing base of 2 billion online users.

Philippines, Vietnam lead FMCG sales growth in Southeast Asia

Philippines and Vietnam led Southeast Asian FMCG sales growth last year.

Chinese outbound tourists powering mobile payment growth

Chinese outbound tourists are taking China’s mobile payment industry to foreign markets, according to Nielsen.

Chinese outbound tourists powering mobile payment growth

Chinese outbound tourists are taking China’s mobile payment industry to foreign markets, according to Nielsen.

Singaporeans buying more food online, says Nielsen report

A Nielsen report shows online purchasing of packaged and fresh groceries among Singaporeans has grown by 10 per cent in the past year.

Tmall to debut 20 million products this year

Tmall expects more than 20 million products to make their debut on China’s largest e-commerce platform this year.

Korean products have usurped the popularity of Japanese in Hong Kong

A Nielsen report shows Korean products have usurped the popularity of Japanese products among young Hong Kong consumers.

Korean products have usurped the popularity of Japanese in Hong Kong

A Nielsen report shows Korean products have usurped the popularity of Japanese products among young Hong Kong consumers.

Samsung tops Asia’s Top 1000 Brands list again

Samsung has again topped Asia’s Top 1000 Brands list, produced by Campaign Asia-Pacific and Nielsen.

Hong Kong online shoppers moving to phones, tablets

Fewer than half of Hong Kong online shoppers are using home computers to transact. internet.

Mobile payments preferred, says Nielsen/Alipay survey

Chinese tourists prefer mobile payments for shopping overseas, says a new Nielsen/Alipay survey.