Lacoste opens in India

Lacoste has opened a ‘first of its kind’ polo lounge in Mumbai in a new mono- category concept store. 

Located at Linking Rd (Bandra West)’ shopping hub, the Lacoste polo lounge exclusively houses polo shirts of different styles and more than 50 colours every season.

Worldwide, Lacoste offers 90 variations of its signature polo shirt, with styles for men, women and children. 

The Lacoste polo lounge at Linking Road, Bandra features white interiors and contemporary ambience.

“With the mono category concept lounge we wanted to offer a tribute to Lacoste heritage for the Lacoste customer.. This allows us to enhance the brand’s premium position and make the iconic polo shirt the emblem of a new attitude,” said Rajesh Jain, director and CEO of Lacoste India.

GB

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