Yosen Group expands

Chinese 3C merchandise retailer Yosen Group has opened 10 new ‘super specialty stores’ co-branded with China Telecom Corporation.

Earlier in March Yosen had its first ‘super specialty store’ of this kind with China Telecom.

The new stores are located on the premises of the 10 Century Lianhua Hypermarkets in Hangzhou, Zhejiang Province.

The newly opened Yosen super specialty stores will be operated under “Yosen Digital – China Telecom E-Surfing” co-branding.

The super specialty store is Yosen’s unique business model in which Yosen cooperates with China’s dominant telecommunication operators, including China Telecom and rival China Unicom.

“Yosen Group has always been pursuing close cooperation with many more first-class brands,” said Yosen’s CEO Zhenggang Wang.

Yosen Group wholesales and retails 3C merchandise: computers, communication products and consumer electronics.

You have 7 articles remaining. Unlock 15 free articles a month, it’s free.