Ogio expands in Asia

Sporting goods maker Ogio is further expanding in Asia.

Following the highly successful debut of its first two store locations in Beijing and Shanghai, Ogio now plans to open two more in Indonesia and South Korea.

The South Korea store will open in Seoul on April 11. The two-storey location will be the brand’s biggest store to date in the country.

“The Seoul location is a testament to the explosive growth we foresee for the Ogio brand in Korea,” said Jae Hong June, CEO, MFS Korea, Ogio’s distribution partner. “We feel the Korean consumer will love the Ogio lifestyle, and its fashion-forward, adrenaline-driven styling.”

The Indonesia store is slated for opening in May. Housed in the oldest business district in Jakarta, it will showcase an expanded golf area, complete with Ogio golf bags, apparel and footwear.

“The success of our retail locations in China has caught the attention of our international distribution partners beyond our expectations,” said Mark Talarico, GVP of international, Ogio. “The flagship store concept is proving itself to be a fantastic marketing, sales, and most importantly, brand awareness driver.”

Ogio is headquartered in Utah in the US.

You have 7 articles remaining. Unlock 15 free articles a month, it’s free.