[:en]PizzaExpress debuts in Beijing[:zh]PizzaExpress 在北京的首次亮相

[:en]

Italian-inspired chain PizzaExpress has opened its first outlet in Beijing.

The outlet in the heart of Sanlitun at Taikoo Li is the chain’s 500th restaurant worldwide.

Established in London in 1965, by founder Peter Boizot who was inspired by his first visit to Italy, PizzaExpress promises “a real pizza experience” true to its Italian tradition of warm hospitality and traditional pizza making.

Beijing is the brand’s stepping-stone into Northern China.

With open kitchens where pizza chefs take centre stage, PizzaExpress Taikoo Li seats 120 with another 120 outside on an outdoor terrace with tables and deck-chairs.

Designers Plasterd8 have styled the venue with a local Beijing twist, from artwork adopting the iconic Beijing bicycle as a mascot to a traditional Chinese door God featuring pizzaiolos protecting the restaurant from evil spirits.

The menu also includes signature pastas, desserts and soft dough balls, as well as one localised pizza – the Peking Duck Romana.

PizzaExpress is currently looking for new restaurant sites and hoping to open a second restaurant soon in the Chinese capital.
[:zh]Italian-inspired旗下的PizzaExpress在北京开了第一家分店。

该店位于在太古里三里屯的中心,是其第500家全球餐厅。

PizzaExpress于1965年在伦敦首次开业,创始人Peter Boizot的灵感来源于他第一次访问意大利,PizzaExpress通过其浓郁的意大利热情好客氛围和传统的披萨精心制作工艺,承诺“一个真实的披萨体验”。

选择北京,作为其品牌拓步中国北方的基石。


开放式的厨房,披萨厨师站在中心位置为客人制作美食。太古里PizzaExpress室内与室外的阳台各设有120张桌子和躺椅。

设计师Plasterd结合北京当地风格,采用北京标志性艺术品自行车作为一个传统的中国门神吉祥物,有庇佑餐厅,免受恶灵的寓意。

菜单包括招牌意大利面, 各类甜点和软面团球,以及具有当地风味的披萨 – Peking Duck Romana(北京鸭口味披萨)。

PizzaExpress目前正在寻找新的餐厅位置,希望很快能在中国首都开第二家餐馆。

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