Alibaba Group Holding has applied for new trademark registrations in Macau, according to the Official Gazette.

Alibaba has applied for the protection of 14 sets of commercial services and products under two brandnames, Alisports and 阿里體育. Overall, Alibaba Macau is seeking commercial protection for the provision of scientific services, cloud computing and IT applications, games and toys, advertising, data processing, information, telecommunications and broadcasting, online training and education, as well juridical and legal services.

With more than 50,000 employees, Alibaba Group provides C2C, B2C and B2B sales services via web portals. Its main businesses comprise core commerce, cloud computing, digital media and entertainment.

In early July, the group had several applications for trademark protection approved in the city for products including media, e-payment systems, nautical instruments and file-sharing software.

On August 4, the Macau SAR government and Alibaba co-founder/CEO Jack Ma signed a framework agreement to implement services linked to the development of Macau as a “smart city”, including medical services, transport logistics and encouraging talent to return to the city.