Full house as The Outlets Hiroshima opens
The ribbons have been cut for the official opening of The Outlets Hiroshima, a shopping, dining and entertainment destination.
Launching with 100 per cent occupancy, The Outlets Hiroshima offers savings of 35 to 70 per cent on luxury and fashion brands such as Armani, Bally, Coach, Ermenegildo Zegna, Kate Spade and Salvatore Ferragamo; sports brands including Adidas, Champion, New Balance, Nike, Puma and Under Armour; and Japanese brands such as Beams, United Arrows and Urban Research.
With the open-air environment of traditional shopping villages, the shopping centre’s 125 outlet stores are set amid landscaped courtyards, water features and outdoor seating. Setting The Outlets Hiroshima apart from Japan’s typical outlet malls is an extra 25,000sqm of dining, entertainment and retail. As well as 22 restaurants and cafes offering both international and Japanese food, a 1000-seat food court offers 12 cuisines.
Leisure activities and amusements include a cinema, ice-skating rink, bowling alley, VR centre and video arcade. There are also 85 specialty stores selling Hiroshima souvenirs, as well as an upscale supermarket offering fresh fruit, vegetables, pastries and local products.
Developer Aeon Mall Co has seamlessly integrated outlet shopping, dining, leisure, entertainment and local culture in its collaboration with The Outlet! Company. The Outlets Hiroshima is collaborating with travel agencies to offer packaged group tours, and also provides special promotions and privileges for foreign tourists. The project is about 30 minutes’ drive from downtown Hiroshima.