Audio equipment brand Bose Vietnam has opened its first international-standard experience store, at Ho Chi Minh City’s Saigon Centre.
Operated in partnership with Vietnamese mobile device retailer Mai Nguyen, the store offer ranges from audio devices such as headphones to home theatre systems, as well as professional equipments for restaurants, resorts and hotels.
Christian Rojas, Southeast Asia sales director at Bose Corporation, says the brand is boosting its operation by bringing the latest equipment and designs to the store.
Bose Vietnam debuted three years ago, through the Mai Nguyen store network.
