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Why Snapchat is investing in Gen Z resale fashion app, Galaxy

US-based resale clothing app Galaxy recently announced a capital injection of US$7 million from a round led by several firms, including RGH Capital, Homebrew, Floodgate, and Banana Capital, as well as Snap Inc, owner of Snapchat. It’s easy to see why investors are interested. The peer-to-peer marketplace launched in 2021 and provides fashion influencers and sellers a platform for livestreaming commerce. Galaxy is geared towards Gen Z and enables buyers and sellers to connect directly via their