Charles & Keith has appointed South Korean actress Han So Hee as its new global brand ambassador, joining the company’s growing family of influencers. 

Han So Hee is the third South Korean star to become Charles & Keith’s global ambassador, after the company choose Krystal Jung and Kpop group Itzy last year.

“Han So Hee embodies the spirit of Charles & Keith with her authentic individuality, confidence and creativity,” said brand co-founder Keith Wong.

“We are delighted to welcome her on board the Charles & Keith Family and inspire new possibilities together.”

The 28-year-old actress will appear in the brand’s Fall Winter 2023 campaign, which will debut in the third quarter of this year.