Valiram Group has launched the first Steve Madden store in Malaysia featuring the brand’s new international retail design concept.

Spanning 1658sqft, the new store at Kuala Lumpur’s Mid Valley Megamall, features a large LED screen and a colour palette of rose gold, brass, and white. Valiram hopes the interior environmental will encourage Instagramming.

A wall display features Steve Madden’s ‘must-have’ items and best-selling products.

Furniture in the store is inspired by delicate flower petals, accented with light rose gold and marble shelving. Above the cash counter, there is also an extra-large telescopic tunable lamp. 

According to the brand, the grand opening of the new Steve Madden store at Mid Valley promises an “extraordinary shopping experience” that combines contemporary design, aesthetic appeal, and the newest fashion trends. 

Valiram Group opened the Steve Madden Mid Valley Megamall store in 2019, marking the brand’s first presence in the region. 

Founded in 1935, Valiram operates in Australia, Hong Kong, Indonesia, Macau, Malaysia, New Zealand, the Philippines, Singapore and Thailand. It has more than 400 stores and offers international brands in a variety of categories, including fashion and accessories, timepieces and jewellery, perfume and cosmetics, sports, confectionery, and food and beverage.