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2XU Archives

L Catterton Asia forms sportswear JV

L Catterton Asia has united two of its portfolio companies in a JV, fashion group GXG and compression activewear company...

GXG takes on Australian sportswear brand

Sportswear brand 2XU has formed a JV with Chinese fashion retailer GXG as part of an Asia expansion plan.

2XU Hong Kong launches flagship

Sports apparel brand 2XU Hong Kong has launched its first flagship store, in Causeway Bay.

H&M athleisure range challenges rivals

A new H&M athleisure wear range is to be launched in July, targeting the fashion’s fastest-growing category.

2XU Sogo store launches

Sports performance wear brand 2XU has opened a store inside the Sogo mall in Causeway Bay.

LV buys Australia’s 2XU

LVMH-backed equity firm L Capital Asia has acquired a 40 per cent interest in Australian sports brand 2XU. Founded in Me...