digital Archives - Inside Retail Asia

Target US reports better than expected Christmas trading

Target US has raised its earnings guidance after better festive season sales than it expected.

Target US reports better than expected Christmas trading

Target US has raised its earnings guidance after better festive season sales than it expected.

H&M’s profit falls in latest quarter

Stores to get chopped as fast fashion giant evaluates ‘redrawn’ competitive landscape.

H&M’s profit falls in latest quarter

Stores to get chopped as fast fashion giant evaluates ‘redrawn’ competitive landscape.

Gentlemen, start your boxer shorts

“Clean underwear on demand”. That’s the pitch for FlyCleaners, a New York-based laundry and dry-cleaning start-up, currently prowling the streets of Brooklyn with more locations coming soon. Powered by a smartphone app, you simply click, and a few minutes later a “FlyGuy” materialises in a blue FlyCleaners truck and whisks away your unmentionables. Washing costs 99c a pound, shirts are $1.99 each to wash and press. Less than 24 hours later, you click again, and like magic, your clean c…

Beauty retailers urged to go digital

Retailers’ means to protect hard-won gains in China is to go digital, says research firm L2. The company found that since 2007, store-based retail in China has declined across beauty categories while online retail sales have soared. L2 says 61 per cent of beauty brands are digitally challenged in China, compared to 33 per cent in the US. While global brands maintain an edge digitally, local brands have seen the digital light and are investing. It says brands should localise their techno…

Burberry bolsters China digital presence

British luxury brand Burberry has partnered with Internet company Tencent to boost its digital presence in Mainland China. Burberry has launched an official account on Weixin as the first stage of the partnership. Followers will gain access to exclusive content, which will showcase the inspiration and details behind the key runway looks of the season. Users can also follow VIP guests at the show, including “Angelababy”, to receive exclusive imagery, audio and text messages. The collaborati…

Digital trends offer new opportunities

Asia Pacific consumers’ increasingly digital lifestyles are opening up new opportunities for companies and brands to engage. However, companies need a tailored marketing strategy to realise the full potential of the online world, according to a report by ECR Asia Pacific. ECR says companies need to be selective in investing in the right channels and business models. Investment should also be made on mobile commerce, as well as capturing data and analytics to further customise the custome…

Developing digital DNA

Imagine being first to utilise a brand new technology that allows customers to interact with your store directly, order what they need, and have the product home delivered even before they click off. US drug store, Walgreens, achieved that utopian goal… more than a century ago. What was the ‘new’ technology? The telephone. How did Walgreens do it? Pretty simple – when a customer called to refill a prescription, Charles Walgreen Sr. kept them on the line long enough for the deliv…

Changing brandscape & robot retail

“The past is a foreign country: they do things differently there”. This quote is from L.P. Hartley, and never a truer word was written when applied to the world of brands. Keith Newton, one of Australia’s leading authorities on brands, has just released a report comparing the leading brands of 20 years ago versus today. And the difference is remarkable. Newton heads up Brand Asset Consulting*, and drives a research tool called Brand Asset Valuator (BAV), which is the world’s larges…

APAC to lead global’s online retail

Asia Pacific’s domination of the worldwide digital retailing market is set to continue to 2017. A report has predicted that the online retail market across Asia Pacific will grow annually by 25.5 per cent between 2012 and 2017, by which time it will be worth US$378 billion. In 2012, Japan and China together accounted for over 75 per cent of total Asia-Pacific online retail sales. Meanwhile, the Middle East and Africa’s online retail market’s growth is expected to slow, while Latin Ameri…

Rakuten acquires PopShops

Japanese Internet giant expands digital marketing assets.