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Nike

Nike Archives

The beautiful white facade of the Nike store in Paris.
Store design

Inside Nike’s House of Innovation

The digitally-powered store focuses on interactivity, immersion and unique experiences.
Sports & adventure

Nike opens House of Innovation in Paris

Nike has opened the brand’s largest House of Innovation yet, in Paris, focusing on delivering a digital retail experienc...
Fashion & accessories

Nike introduces Nike Rise concept store in China

Sneaker giant Nike has introduced its new retail concept Nike Rise in Guangzhou, China.

Nike sales in China stay strong despite Covid-19 impact

Nike sales in China surged 11 per cent last year, marking the sixth consecutive year of double-digit growth in the marke...

Giant Nike Thailand flagship opens in Bangkok

A giant Nike Thailand flagship store has opened in Bangkok’s Siam Center, with a footprint spanning more than 9000sqft.

Nike online sales soar during coronavirus crisis

Nike online sales soared 36 per cent in the February quarter, compensating in part for a slump in sales across Mainland ...

What all great stores have in common

When retailers create environments that merely reflect the category they’re in, they end up looking and feeling much the...

How esports apparel could help brands differentiate

The recent Sportcal analysis, Sponsorship in the Apparel Sector, showed that esports apparel deals tripled last year.

Nike to replace New Balance as Liverpool FC kit provider

Nike has signed on as the official kit provider of presumptive English Premier League 2020 champions Liverpool FC.

The first Sihanoukville mall has opened its doors

The first Sihanoukville mall, the 6000sqm Furi Times Square opened on Monday, a project backed by local Furi corporation...