YouTube Archives - Inside Retail Asia

Book reviews on YouTube are driving massive sales boost

Book reviews on YouTube are driving massive spikes in sales of some titles and even influencing the demographics profiles of buyers of titles.

Vietnam Facebook retailers chased for tax

Government officials in Ho Chi Minh City have sent tax demands to 13,500 Vietnam Facebook retailers.

Show focusses on international licensing

Global licensors and brands can explore business opportunities at the 15th Hong Kong International Licensing Show.

YouTube Unplugged to stream live TV

YouTube Unplugged, a new service planned by the online video vault, is planning a live streaming online TV service.

YouTube Unplugged to stream live TV

YouTube Unplugged, a new service planned by the online video vault, is planning a live streaming online TV service.

New finger ‘food’ from KFC Hong Kong

Ogilvy & Mather has launched two edible nail polishes for KFC Hong Kong, bringing the fast-food giant’s tagline “Finger Lickin’ Good” to life.

#GOSF pre-sale site goes live

Google Singapore has launched the pre-sale site for the second annual 72-hour Great Online Shopping Festival (#GOSF).

AS Watson aims for smiles

Health and beauty retailer AS Watson Group has launched two digital marketing campaigns, a viral video and a “We Smile” web app, to supports its philanthropic endeavours.

Digital ad spend rising at record rates

Google and Facebook provide the best return on investment (ROI) from digital ad spend, according to a survey of marketers.