Leica Camera has launched a flagship in Hong Kong.

The Causeway Bay store is the brand’s first in the territory, offering cameras, accessories, and photography publications. With adjustable shelving fixtures, the retail space can be reconfigured on the fly to accommodate events such as seminars or workshops. The flagship also features a VIP area serving coffee.


Leica is marking the opening with a new campaign entitled “The Tasteful Journey of Leica”, in which customers can select stamps from various designated locations to redeem a complimentary gift in-store.
The campaign runs from February 18 to March 31.