Flash Coffee has launched its first two South Korea stores in Seoul’s Gangnam district as part of its expansion in Asia, with two more stores scheduled to open before the year ends. 

The launch marks the brand’s sixth market in the region, after Singapore, Indonesia, Thailand, Hong Kong, and Taiwan. Spanning two stories, the new Flash Coffee flagship store is located at Sinsa, while the other store is opened in Yeoksam. 

“South Korea is filled with coffee enthusiasts and our coffee consumption rate ranks within the top 10 in the world,” said Un Koh, MD of Flash Coffee South Korea.

“We are confident that our high-quality beverages crafted by award-winning baristas at Flash Coffee will appeal to South Korean coffee lovers.

“Our goal is to make our specialty coffee accessible to all, so for those who’ve not come across Flash Coffee yet, you will find us brewing very soon in a location near you.”

The two new stores opening later this year will be located in Apgujeong and Yangjae. After South Korea, Flash Coffee aims to set foot into Japan with its first store in Tokyo., having recently appointed Shu Matsuo Post as its MD in Japan. 

Flash Coffee currently operates more than 200 locations across Asia.