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Craig Flanders

From the author

Analysis: Why brands need to meet inflation with empathy

The retail industry is on track to be hardest hit by soaring petrol and electricity costs, with almost 60 per cent of re...

Opinion: Is personalisation the new loyalty program?

Can you forget about a loyalty program and just focus on marketing and offers individually tailored for each one of your...

Is now the time to go direct to consumer?

It’s worked for brands including Allbirds, Dollar Shave Club and Warby Parker. So should you consider establishing a dir...

Mindful consumption: The new consumer behaviour you should know

With the lives of consumers shifting dramatically during Covid, mindful consumption is at the forefront of the way we in...

Are you ready? Revenge spending is on its way

Shoppers under lockdown conditions has developed some serious pent-up purchasing intent.

How to turn a short Covid boom into a lasting bloom

As regions around the world emerge from lockdown, businesses that have been raking it in during Covid will have to lever...

Is convenience the new battleground for supermarkets?

In July, German supermarket brand Aldi opened its first Corner Store concept store in North Sydney to little fanfare. Gi...

Do big-box retailers need to reinvent themselves to attract Gen Z?

Will big-box stores need to rethink the experience of their offering to appeal to gen Z?

Opinion: Do we need smarter big box stores?

When done well, technology can make shopping experiences better, but when it comes to large-format stores that are known...

Opinion: What happens now that the gloss of online shopping has lost its shine?

With more people than ever shopping online and Christmas moments away, delivery delays are going to get worse before the...