Burberry Archives - Inside Retail Asia
Luxury fashion label Burberry has teamed with technology giant Tencent to launch its first social retail store in Shenzhen, China.
Once criticised for incinerating unsold products, luxury brands are now embracing environment-friendly practices by actively using eco-friendly materials.
Burberry is reorganising its creative team as the luxury label welcomes back Adrian Ward-Rees to lead its ready-to-wear business.
Alibaba and JD launched their annual 6.18 mid-year shopping festivals, which will mark China’s largest online retail promotion since the outbreak of Covid-19.
Luxury fashion label Burberry was delivering solid growth in sales last year – until Covid-19 stopped the momentum in its tracks.
Senior management of British luxury fashion house Burberry have taken a voluntary pay cut and the company has opted to retain base pay for all its employees during the Covid-19 crisis, without relying on UK government support for jobs.
The coronavirus pandemic has slowed progress on sustainability issues in the retail industry, says GlobalData analyst Emily Salter.
Luxury fashion label Burberry is retooling its Yorkshire trench-coat factory to produce non-surgical gowns and masks in response to the coronavirus outbreak.
Burberry sales have declined by between 40 per cent and 50 per cent during the last six weeks as the coronavirus crisis takes its toll on retail.
International luxury brand Burberry has launched an Augmented Reality (AR) shopping tool using Google Search that allows consumers to visualise its products within their immediate surroundings.
Hong Kong fashion brands management firm Global Brands Group says it will ban fur across its Calvin Klein and Allsaints clothing ranges.
Widespread temporary store closures continue across China as the coronavirus continues to spread throughout the country.