BTS Archives - Inside Retail Asia

South Korean K-pop merchandise sales surge to US$132 million last year

South Korea’s K-pop merchandise market is booming, reaching US$132 million last year.

BTS fashion dolls launched by Mattel

Mattel’s new range of BTS fashion dolls offers “a new way for millions across the world to engage with” the Korean boy band.

Line Friends launching pop-up in Seoul

A Line Friends pop-up will open at luxury speciality store BoonTheShop in Seoul on Saturday.

Pop-star eateries for Bangkok’s Show DC complex

K-pop star Psy will have a noodle shop at the new Show DC/YG Republique integrated complex in Bangkok.

Line Thailand expansion plans include business

Mobile platform Line Thailand has announced bold plans, targeting business uses.

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